Are you looking for a new waterproof digital camera? This could be the one for you. You can drop it, dunk it, freeze it. The Pentax Optio w80 features 12.1 megapixel, wide-angle 5x optical with digital zoom, waterproof to 16 ft, coldproof, shockproof up to 3 feet, shake reduction, macro mode, HD video, available in gunmetal gray, red and blue. Corner shockguards. This camera is a serious upgrade from the older Optio waterproof cameras.
You can save up to 45% on the Pentax Optio W80 
The main features of this camera:
Waterproof
Waterproof design withstands depths up to 16 feet (5 meters) to protect from rain and spills, as well as allowing full underwater photos and video for up to two hours of continuous operation.
JIS Class 6 dustproof
Take it to the beach or to the woods, this camera is dust and sand proof so you have no worries. Just rinse it off after using it on the beach and it’s ready to go again.
Shockproof
Rugged Shockproof design protects against drops of 3.3 feet, ensuring the camera is protected from hard use and the occasional “spills” on dry land.
Coldproof
Coldproof design allows the camera to be used in sub-zero temperatures of -10° Celsius (14° Fahrenheit), ideal for cold weather activities such as skiing and snowmobiling.
HD Movie Capture
Widescreen, HD movie capture records resolutions up to 1280×720 pixels at full-speed 30 frames per second.
Face Detection
Fast Face Detection technology sees up to 32 faces in 0.03 seconds, with Smile Capture and Blink Detection, for perfect portrait shots.
Shake Reduction
Pixel Track Shake Reduction (SR) ensures sharp images in any lighting condition, without adding high ISO noise. Digital SR and Movie SR are also available.
Super Macro Mode
Close focusing, Super Macro mode brings out the details in even the smallest subjects as close as 1 cm.
You can save up to 45% on the Pentax Optio W80
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I’m going to assume for a minute that the design of the waterproof digital camera came about for logical reason and not as a security feature for travelers who are prone to dropping their cameras into glasses of beer. (Oh it happens) Drunken travelers aside, I’m stoked about all the new digital waterproof cameras that are coming out. Being an avid whitewater kayaker, I’ve always wanted a good waterproof digital camera. I suppose I could keep a regular digital camera in a dry box, but that has so many draw backs. These new waterproof cameras are a God send. I can keep one in my lifejacket and not think twice about getting it wet. Now, if only they could make them float too. These waterproof wonders will set you back a pretty penny though. They range in price from $200 – $500. It seems to me that if you are going to invest in a digital camera for your travels, why not make it a waterproof one? This way you can take it to the beach, it will be safe in the rain, and prolonged immersion in glasses of beer won’t hurt it either. Do you own a waterproof digital camera? What do you think about it?